Augmented reality

Augmented reality SimbirSoft developers create applications of augmented reality. To learn more about this new technology we turn to Vladimir, mobile developer.

What is Augmented Reaility?

Augmented reality is a live, direct or indirect, view of a physical, real-world environment whose elements are supplemented by computer-generated sensory input such as sound, video, graphics (Wikipedia). The most common example is film special effects (magic, futuristic landscape, fictional characters) which are imposed after shooting.

Where Augmented reality is also used?

In games, medicine, education , fashion , shops, lots of things. There is a great likelihood it will enter our routine life as it brings a great advantage to give information in a wink.

Is it difficult to develop augmented reality?

The task of creating an augmented reality can be very difficult, unless there is clear and explicit criteria to overlay virtual objects for real described by computer language. For example, in films special sensors and color markers are used to determine the position of man in space for further special effects. If there are no markers but vague criteria instead (hand man, an animal, a machine), then it becomes much more complicated.

Do we do Augmented reality application in SimbirSoft?

Certainly. We are now developing several projects. I’d like to show some fun AR examples.

Published: 20.03.2013

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